Sharing, talking and mingling drains you of energy.
Most of the time you’d rather just focus on your work.
You’re a private person, so sharing feels awkward.
If the above describes you then you may be a bit of an introvert, which isn’t necessarily a bad thing. It’s common for introversion and shyness to get confused, when actually they’re completely separate. Broadly speaking those of us with introverted tendencies are inclined to feel drained from being around people for long periods of time, especially large crowds. Whereas shyness is the fear of negative judgement. Extroverts on the other hand, gain energy from socialising – their energy is sapped when they spend too much time alone.
This makes promoting yourself quite difficult for those with introverted characteristics – but you’ve decided that contracting is the life for you – so unless your skills are so niche and in demand that you’re highly sought after, it’s something you’re going to have to do. To put yourself out there, you’ll need to sell your skills to agencies and clients in phone conversations and interviews, network with those in similar fields and generally big yourself up! So how can you do all this without it being too overwhelming? Here’s a few ways to get over the hurdles of self-promotion:
1. Remember that many feel the same way as you do
Just because some people appear confident on the outside, it doesn’t mean they’re not a wreck on the inside. Maybe they’re just better at hiding it than you are, or they may have gone one step further and practiced managing their anxiety. Next time you’re in a situation you feel uncomfortable with, breath deeply and consciously take it in your stride. Nothing bad is going to happen – after all, thousands of nervous contractors and freelancers deal with it successfully every day.
2. Bond with others
Rather than viewing people as competitors, see them as a potential support network. If you look at it from this angle it may help to ease the difficulty of socialising. Building good relationships with people may create new work and contracts, as well as offer welcome support and advice, or even forge friendships by seeing you as an ally. It’s a natural human trait to want to connect and share, so don’t miss out by declining too many opportunities.
3. Use social media
There’s a certain amount of anonymity to be had from communicating online, plus you have the freedom to choose when and where to do it, so this form of communication is ideal for fitting around your requirements. Connecting, chatting and posting your opinions on a platform such as LinkedIn (the main one for businesses), means you can secure and build up valuable contacts without even leaving the house.
4. Attend networking events
Social media can be a brilliant tool for self-promotion, but it’s still quite impersonal. Nothing can replace a real-life, friendly smile and one of the best places to find those is at networking events. The thought of a crowded room might make some people shudder, but a way to overcome this is instead of focusing on the quantity of people you meet or conversations you have, find one or two people that you can devote your focus and attention to and enjoy those meaningful connections. Then give yourself plenty of alone-time afterwards to recharge.
5. Boost your self-motivation
You might think it’s all well and good doing all the above, but how do you get motivated in the first place?
•Keep a positive attitude – You can never fully control your circumstances, but you can certainly choose your attitude towards them.
•See the good in bad – When encountering obstacles, you want to be in the habit of finding what works in order to get over them.
Being more of an introvert just means you have the same talents and skills as everyone else, but just find promoting them a tricky area to master. Do what you’re capable of, keep the momentum going, and if you’re genuinely interested in other people and their needs and stay true to yourself and your work, then you’ve pretty much nailed it.
This blog has been prepared by Intouch Accounting. While we have made every attempt to ensure that the information contained in this blog has been obtained from reliable sources, Intouch is not responsible for any errors or omissions, or for the results obtained from the use of this information. This blog should not be used as a substitute for consultation with professional accounting advisers. If you have any specific queries, please contact Intouch Accounting.